Hi,

It’s Dan.

Imagine you’re sailing across the ocean with just one engine. Everything’s smooth — until it sputters and dies. Suddenly, you’re dead in the water.

That’s what happens when your business relies on one source of leads.

One ad channel. One referral partner. One marketing stream.

When it stops, so does your business.

I’ve seen it happen too many times. Things go great, revenue’s rolling in, and no one wants to “mess with what’s working.” Then the engine fails — algorithm change, account suspension, partner disappears — and it’s chaos.

Never run your business on one engine.

Add backups. Build extra engines. Diversify how customers find you.

Because the number 1 is the worst number in business.

Talk soon,
Dan

P.S. If you’re running on one engine and want help building your second (or third), my team and I can help.

Just book a call below: